Books
The Medici Effect: What Elephants and Epidemics Can Teach Us About Innovation
by Frans Johansson Why do so many world-changing insights come from people with little or no related experience? Charles Darwin was a geologist when he proposed the theory of evolution. And it was an astronomer who finally explained what happened to the dinosaurs. Frans Johansson’s The Medici Effect shows how breakthrough ideas most often occur when we bring concepts from one field into a new, unfamiliar territory, and offers examples how we can turn the…
Read moreBiased: Uncovering the Hidden Prejudice That Shapes What We See, Think, and Do
by Jennifer L. Eberhardt PhD How do we talk about bias? How do we address racial disparities and inequities? What role do our institutions play in creating, maintaining, and magnifying those inequities? What role do we play? With a perspective that is at once scientific, investigative, and informed by personal experience, Dr. Jennifer Eberhardt offers us the language and courage we need to face one of the biggest and most troubling issues of our time. She…
Read moreThe Evolution of Everything: How New Ideas Emerge
by Matt Ridley Human society evolves. Change in technology, language, morality, and society is incremental, inexorable, gradual, and spontaneous. It follows a narrative, going from one stage to the next, and it largely happens by trial and error—a version of natural selection. Much of the human world is the result of human action but not of human design: it emerges from the interactions of millions, not from the plans of a few. Drawing on fascinating…
Read moreNudge: Improving Decisions About Health, Wealth, and Happiness
by Richard H. Thaler & Cass R. Sunstein Nudge is about choices—how we make them and how we can make better ones. Drawing on decades of research in the fields of behavioral science and economics, this book offers a new perspective on preventing the countless mistakes we make—ill-advised personal investments, consumption of unhealthy foods, neglect of our natural resources—and show us how sensible “choice architecture” can successfully nudge people toward the best decisions. Buy the…
Read moreCreativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration
by Ed Catmull with Amy Wallace Creativity, Inc. is a manual for anyone who strives for originality and the first-ever all-access trip into the nerve center of Pixar Animation – into the meetings, postmortems, and “Braintrust” sessions where some of the most successful films in history are made. It is, at heart, a book about creativity – but it is also, as Pixar cofounder and president Ed Catmull writes, “an expression of the ideas that…
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