Books

“Don’t Believe Everything You Think: Why Your Thinking Is The Beginning & End Of Suffering”

Originally posted in our February 2024 Top of Mind Newsletter. In Joseph Nguyen’s book, “Don’t Believe Everything You Think,” he reminds us that our interpretation of events shapes our emotional response, not the events themselves. This insight underscores the power of mindset in navigating challenges and seizing opportunities. By understanding how our thoughts influence outcomes, we can cultivate resilience and find happiness amidst adversity—a fundamental principle of the entrepreneurial mindset. “It’s not about the events that…

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“Teacher and Child: A Book for Parents and Teachers”

Originally posted in our December 2023 Top of Mind Newsletter. In the landscape of education, Haim G. Ginott’s poignant text serves as a reminder of the teacher’s decisive influence. It underscores the teacher’s power to influence the climate of their classroom, emphasizing the responsibility to foster a positive and nurturing environment.  I’ve come to a frightening conclusion that I am the decisive element in the classroom. It’s my personal approach that creates the climate. It’s my…

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“The Art of Principled Entrepreneurship”

Originally posted in our July 2023 Top of Mind Newsletter. The ELI team is not very interested in Mark Zuckerberg, Elon Musk, or Richard Branson’s entrepreneurial journeys. This is both because their stories are not common or replicable but also because they, at times, diverge from the customer-driven approach to entrepreneurship that we advocate for. Enter the concept of Principled Entrepreneurship. Author Andreas Widmer’s book, The Art of Principled Entrepreneurship, promotes a different approach from the…

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“The Other Side of Innovation: Solving the Execution Challenge”

Originally posted in our February 2023 Top of Mind Newsletter. For organizations to remain relevant, they have to innovate. But what does that look like when you go to implement your “Big Idea?” In The Other Side of Innovation, we see a practical breakdown of what it takes to move beyond ideation. Through building strong and effective teams while also testing assumptions on the way, organizations of any type can begin to offer real innovation. Much…

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“Follow the Dark Horse”

Originally posted in our January 2023 Top of Mind Newsletter. When we study everyday, “underdog” entrepreneurs, we find that there are few true traits that unify them. Instead, these dark horses, as Harvard Lecturer Todd Rose calls them, are working tirelessly to reach fulfillment. “Find out what motivates you and stay close to that…we spend a lot of time telling children what they should care about and very little time helping them discover that for themselves.…

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