“Why the Lean Start-Up Changes Everything”

Originally posted in our February 2023 Top of Mind Newsletter.

If you’re in the entrepreneurship education space, you will have heard of the lean start-up methodology many times. But, it bears repeating in the context of designing processes that serve everyone involved. 

“The lean definition of a start-up: a temporary organization designed to search for a repeatable and scalable business model.” Rather than excessively planning, entrepreneurs use their most incredible resource—potential customers—to discover the best path toward providing value.

Ten years after the Harvard Business Review published this article, let us reflect on how an important part of this iterative process is considering how we relate what we do to both the frontstage audience and the backstage crew.

Get lean