Originally posted in our January 2023 Top of Mind Newsletter.
As we step out to find our own paths toward fulfillment, we often find that to achieve our goal; we need to think of others. Often, finding problems to solve is the bread and butter of entrepreneurial activity. But, guidance entrepreneurs receive often focuses on solutions and fundraising rather than understanding the complexity of problems or the perspectives of those who face them.
There is another way, however. Like scientists or detectives, the most impactful entrepreneurs develop their services through a hypothesis-driven approach. Check out this great blog and ebook to learn how one firm, UpTech, is doing to revolutionize product development. How can we apply this approach to any new service development?